Your dream hotel facing the sea in the south of Lanzarote
Located on the seafront in Playa Blanca, the H10 Rubicón Horizons Collection is an iconic 5-star resort with renovated facilities with an interior design inspired by the island of Lanzarote. It features amazing swimming pools, a wide range of dining options, Privilege, Exclusive Rooms and Services, a Despacio Thalasso Centre and a complete programme of activities for the whole family, including the Daisy Adventure children’s area with a pirate ship and water attractions.
Cocoloco children's pool with a pirate ship and mini slide
Outdoor terrace, sun loungers and Balinese bed
2 buffet restaurants and 5 à la carte restaurants
5 bars and 2 food trucks
All Inclusive
Privilege Service, Exclusive Rooms and Services ($)
Despacio Thalasso Centre: 7 treatment rooms ($)
Gym
Daisy Adventure and Daisy Club
Blue Team: entertainment for adults
Multi-sports court, pétanque, tennis and mini golf
Dive Center ($)
6 meeting rooms
Space for weddings, events and celebrations
Free outdoor car park (unattended)
Games room and gaming machines ($)
Beauty salon ($), Boutiques ($) and medical service on request ($)
Dog friendly (up to 10 kg, $)
Free Wi-Fi
Location
The H10 Rubicón Horizons Collection hotel is in Playa Blanca, in the south of Lanzarote. This attractive fishing village has succeeded in combining its seafaring tradition with sustainable, high quality tourism development. The 5-star hotel is located on the seafront, with views of Isla de Lobos and Fuerteventura and spectacular sunsets over the sea.
The island of Lanzarote, declared a UNESCO Biosphere Reserve, offers unusual landscapes made up of lava lakes and craters, volcanic caves, golden sandy beaches and transparent waters. The diversity of its uniquely beautiful landscape, the harmony between art and nature, and the calm and silence of the island invite you to unwind and feel as if you are on another planet.
Ample room with lots of natural light, 34 m² (366 ft²) with modern decoration. All rooms have a completely furnished balcony or terrace in an exclusive adults-only area. Recommended stay for ages 18 and over
Ample room 34 m² (366 ft²) with modern decoration. All rooms have a terrace or balcony with sea views in an exclusive adults-only area. Recommended stay for ages 18 and over
Junior Suite of 56 m² (603 ft²) with bedroom, living room, bathroom and balcony or terrace. Special services and exclusive services. This room is sold exclusively on our website.
Elegant 56 m² (603 ft²) interior design with king-size beds, seating area with sofa bed, and private balcony or terrace overlooking the gardens in an exclusive adults-only area. Recommended stay for ages 18 and over
Junior Suite of 56 m² (603 ft²) with bedroom, living room, bathroom and balcony or terrace. Special services and exclusive services. This room is sold exclusively on our website.
Hotels for every type of stay, all offering top quality accommodation
Janubio
Our main restaurant offers a varied buffet with show cooking and different dish stations, cooked when ordered, simulating market stalls. At these you will find a wide gastronomic offering with local and international specialities.
À la carte gastronomic restaurant exclusively for guests who have signed up for Privilege, Exclusive Rooms and Services (additional fee for all other guests). Live music at dinner three times a week.
À la carte restaurant offering a wide range of Asian dishes. It features a restrained and minimalist interior design creating a unique space where you can enjoy a special dinner.
Located in the lobby, it hosts live music every night. It features a spacious terrace with sea views.
Opening Hours 09:00 am - 12:00 pm
Lounge Bar "Montaña Roja"
An exclusive setting, recently renovated to enjoy a unique evening, with live music and professional shows every night. Table service. "All-Inclusive" drinks menu featuring premium brands.
Located in the Plaza Canaria, it is equipped with screens to broadcast sporting events. Exclusively for adults (16+)
Opening Hours 08:00 pm - 11:45 pm
Mike's Coffee
Located in the Plaza Canaria, it offers a selection of teas, coffees and pastries, as well as smoothies and milkshakes, ideal for cooling down when the weather gets hot.
Opening Hours 11:00 am - 06:00 pm
Daisy Food Truck
Food truck located in the pirate ship area of the pool, it offers drinks and snacks for children.
Opening Hours 11:00 am - 05:00 pm
Food Truck Privilege
Gastroneta located in the Privilege pool area.
*Exclusive for All Inclusive guests who book the Privilege, Exclusive Rooms and Services service.
With the All Inclusive programme at the H10 Rubicón Horizons Collection, you can enjoy a unique stay with all the services you need
Top brand food and drinks
Cocktails and snacks
2 buffet restaurants
3 themed à la carte restaurants*
7 bars
*One buffet dinner can be changed for an à la carte dinner in one of the themed restaurants for every 3 nights' accommodation (booking required and subject to availability). Please verify number of dinners for long stay.
Experiences
Sports and entertainment
At the H10 Rubicón Horizons Collection, you’ll find an extensive programme of daytime and night-time activities led by our Blue Team entertainment team.
Aquagym, water polo, minigolf, boules, excursions, dance classes, etc.
And at night, there’s lots of entertainment on offer with shows and themed parties.
Family hotels
Daisy Club: a full programme of activities for children of all ages, led by our team of professionals and accompanied by our mascot Daisy.
The H10 Rubicón Horizons Collection features a Despacio Thalasso Centre, a Health and Beauty Centre offering a wide range of seawater-based treatments, massages and other personalized care.
The H10 Rubicón Horizons Collection offers six meeting rooms, most of which have been refurbished and benefit from natural light. The Timanfaya and Yaiza rooms can be turned into the Gran Salón Rubicón, with capacity for over 500 people. The hotel also has other exclusive spaces for celebrations or drinks receptions, such as the Plaza Canaria outdoor patio or the boat located in the swimming pool.
At the H10 Rubicón Horizons Collection, we take care of every detail so your celebration turns out just how you dreamt it would. The hotel is found in a unique setting and offers exclusive spaces for celebrations, such as the Plaza Canaria outdoor patio or the boat located in the pool.
Awards and recognitions
Biosphere Tourism Biosphere Sustainable 2025
H10 Hotels H10 Quality Excellence Management System 2024
TÜV Rheinland ISO 9001:2015 2025
Tripadvisor Top 10 of the "most excellent" hotel chains in the world 2018
Tripadvisor Travellers' Choice 2023, 2021, 2020
Tripadvisor Certificate of Excellence 2019, 2018, 2017, 2016, 2015
Stay Green is the H10 Hotels Sustainability Plan. In line with our commitment to society and the environment, its goal is to promote a model for responsible tourism in all our destinations.
Zero Carbon Footprint
Sustainable Water Management
Responsible Consumption
Social Commitment
As part of the Stay Green programme, the H10 Rubicón Horizons Collection hotel has implemented the following actions:
Harnesses energy from groundwater for air-conditioning (geothermal).
Heats water using organic forest matter (biomass).
Generates its own drinking water supply from seawater (desalination).
Tablets in reception to promote digitalisation and encourage paper saving.
Collaborates with company Desarrollo Social, giving opportunities to people with functional diversity.
Collaborates with training centres, offering students the opportunity of practical training with the potential for recruitment.
Collaborates with APSAL (Asociación de personas sordas de Arrecife y Lanzarote).
Collaborates with Asociación Acciones Unidas by donating amenities, mattresses, cushions, and duvets to disadvantaged people in Arrecife.
Collaborates with the associations SARA, Unión Norte, Sant Bartolomé, and AFOL with stay vouchers.
Contributes financially to the Pequeño Valiente Foundation and to Lanzarote sin Barreras.
Reviews
Great hotel
Getaway796372
This was my first trip to Lanzarote and we chose this hotel as the photo looked nice on the EasyJet website.
On arrival the entrance foyer is HUGE and we were warmly greater by the reception team and provided with a glass of Prosecco or a soft drink that was a nice touch. Wed gone half board and were offered on payment an upgrade or an all inclusive option. We subsequently went all inclusive given the quality of food and drink so I would seriously think about that option on arrival as its great value if you like a drink.
We travel alot but the quality of the food and drinks was outstanding. Plenty of options freshly cooked each day with lots of turnover so the food was always fresh.
As wed upgraded to all inclusive we booked a night in La Dolce Vita the Italian restaurant. The food was good but the service was slow and it wasnt busy that was disappointing. We thought it would be busy given how hard it was to book which made it even more disappointing. There are also another 4 themed restaurants and a privilege restaurant that wasnt available - not sure how wed book that.
There is a great coffee shop that we used a lot and a pool snack bar with again good food and you didnt have to wait long for a drink.
The pool was great and there were plenty of comfortable sun loungers. They have a towel exchange with a card swap option and a policy of non reservation of sun beds that wasnt enforced - probably as it wasnt in high season.
The grounds of the hotel were immaculate and the staff friendly and accommodating. At times the bar service that was table service was slow so Im not sure what that would be like again in high season.
The room was had was clean, but the decor a little dark and dated but everything worked and it was well stocked with Nespresso coffee machine, fridge and a very good hairdryer that my Wife appreciated.
In conclusion we would 100% be back and there are other H10 hotels in Playa Blanca that looked very good.
Thank you H10 for a very pleasant stay.
5/5
Friendly & relaxed hotel
ewakefield2018
We stayed in the hotel in April for 3 days, we were privilege and our room was stunning. The food was excellent and the staff always friendly and welcoming.
The hotel has a very relaxed atmosphere perfect for unwinding.
5/5
Rubicon Palace Lanzarote Balance Review
jinxleprechaun
We have recently returned from a 14 night stay at Rubicon palace. This was not our first H10 hotel but it was our first visit to the Rubicon. The holiday did not go without some issues which needed a few frustrating visits to guest services to get sorted (Room location not as expected / Mini bar not being stocked). To be fair though once highlighted guest services did their best to rectify any issues as soon as possible and made small gestures to make amends for the hassle. The resort being so big it could take revisiting to ensure the action is followed up as sometimes the right hand does not know what the left is doing. This invariably involves walking 10 mins to reception each time. Can a telephone not be installed in each block to contact reception in the event of issues outside the room like door keys not working (This occurred approx. 4 times)
The resort is quite big and accommodation spread out around the central building but we found this not to be a problem and it was easy to find your way around. The layout is very pretty and the resort looks fantastic, There are several pools and we found the general area to be well kept and clean. At the end of the day some debris does build up and can look untidy but that's people on holidays and when the pool areas are being cleaned the debris is tidied away. There are a lot of uneven and cracked tiles around the resort but there seems to be a rolling maintenance plan to repair them at random areas each day, perhaps to minimise disruption to guests in any one area at a time? Can be a bit annoying to hear the drill breaking up the old tiles but its a catch 22 situation and varying locations each day is probably the best that can be done.
There are a variety of pools, all salt water and fairly cold, although after a few minutes the cold does not really be an issue. You can select small quiet pools or the main ones with most of the daily poolside entertainment.
The Privilege pool is a nice quiet place but I cannot understand why the pool is so shallow. Its more akin to a children's pool and was not suitable for proper swimming in my opinion. And you would have to forgo the poolside Privilege services to switch to a deeper pool.
Entertainment is provided for children and adults but we didn't go to many shows as on this break we just wanted a quiet relaxing retreat but it seemed to be very popular. The Dinner show was a nice distraction and we would recommend that. Piano bar is classy and comfortable with music but can get very busy with queues at the bar especially for cocktails. This could definitely be improved upon.
The Privilege lounge area is a self service bar area where you can get away from the crowd and be guaranteed a seat when things get a little busier. Drinks menu online displays Imported Beers as an option but in reality there is only Estrella. Bit of a disappointment there :-(
We had lunch at the buffet on one occasion and although the restaurant is clean and spacious we found flagging a waiter to order drinks more difficult that it ought to be and never managed to get them by the time our lunch was finished. Are there not enough waiters? Are they not attentive enough to see you are eating with no drinks? We are very down to earth people so its fair to say improvement is needed there.
We had upgraded to Privilege and dined mostly at the Volcan restaurant where we can say the food was excellent, served in great surroundings by friendly attentive staff and in our opinion was probably worth the upgrade all by itself. We tried Sakura and Dolce Vitae speciality restaurants which we found good but again not nearly as good as Volcan. We avoided the Steakhouse based on a trend in past reviews of the resort so cannot comment on that one ,and this is perhaps a warning to management to realise that more people analyse trends in reviews to get the real picture and make travel decisions based on these.
This brings me to the one thing that muddied the water for us the most during our stay. I'm seeing a trend in reviews that the staff in Mike's coffee shop and the Bistro can be rude and I can add to this from our personal experience. We acknowledge that service can be slower than at home and there is a hot weather factor there too but there are limits. The Bistro service was a little slow and not in order of guests arriving which can be a little irritating but not the end of the World. Mikes coffee shop however was a different story. We were ignored for over 20mins after we sat down and attempts to get the waiter's attention as he passed by were frustratingly constantly blanked. I went inside and asked why he wouldn't serve us and was abruptly confronted by the girl behind the counter who raised her voice and started admonishing in a raised voice for daring to ask such a thing. This was beyond rude, especially when she came around to our side of the counter to face off with me. We made a complaint to guest services but have no idea if it was followed up or not. This left us shaken and we did not revisit Mikes for the rest of the holiday, It certainly was a black mark on the resort and our holiday, and seeing as it appears not to be an isolated occurrence I'm concerned that management are not addressing the problem for some reason.
I know management will thank us for our constructive feedback and highlight the positives and say they will strive to improve like the stock reply to almost all reviewers on this thread but I would like to see actual resolutions being put in place which seem to be lacking based on common trends and their continuing occurrences. (Mikes coffee shop for one)
In general Rubicon Palace is a great family resort which looks beautiful and with plenty of things to do. the vast majority of staff are hard working and friendly and I would not hesitate to revisit although they need to be more proactive than reactive and put structures in place to make this happen. I do believe that the management structure genuinely wants this too and they do their best to sort things out as soon as possible.
4/5
H10 Rubicon Palace fantastic!!
Hannah A
I love the swimming pools and the animation team especially Jan! Very good activities for everyone and music is good!!!! Volleyball and zoomba very good with the animation team. Great place to stay with family!
5/5
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Great hotel
This was my first trip to Lanzarote and we chose this hotel as the photo looked nice on the EasyJet website. On arrival the entrance foyer is HUGE and we were warmly greater by the reception team and provided with a glass of Prosecco or a soft drink that was a nice touch. Wed gone half board and were offered on payment an upgrade or an all inclusive option. We subsequently went all inclusive given the quality of food and drink so I would seriously think about that option on arrival as its great value if you like a drink. We travel alot but the quality of the food and drinks was outstanding. Plenty of options freshly cooked each day with lots of turnover so the food was always fresh. As wed upgraded to all inclusive we booked a night in La Dolce Vita the Italian restaurant. The food was good but the service was slow and it wasnt busy that was disappointing. We thought it would be busy given how hard it was to book which made it even more disappointing. There are also another 4 themed restaurants and a privilege restaurant that wasnt available - not sure how wed book that. There is a great coffee shop that we used a lot and a pool snack bar with again good food and you didnt have to wait long for a drink. The pool was great and there were plenty of comfortable sun loungers. They have a towel exchange with a card swap option and a policy of non reservation of sun beds that wasnt enforced - probably as it wasnt in high season. The grounds of the hotel were immaculate and the staff friendly and accommodating. At times the bar service that was table service was slow so Im not sure what that would be like again in high season. The room was had was clean, but the decor a little dark and dated but everything worked and it was well stocked with Nespresso coffee machine, fridge and a very good hairdryer that my Wife appreciated. In conclusion we would 100% be back and there are other H10 hotels in Playa Blanca that looked very good. Thank you H10 for a very pleasant stay.